Cost-Effective Multimedia Service Delivery

The Cisco Call Session Control Platform (CSCP) enables cable, wireline, and wireless operators to deploy comprehensive, carrier-grade, next-generation services that deliver multimedia applications and services over their IP-based networks. Consolidating these offerings over a common network infrastructure helps minimize costs and helps service providers deliver new, differentiated services that augment primary line voice and strengthen a their competitive advantage.

The platform consists of the Cisco CSCP-Service Engine, Cisco CSCP-Edge Proxy, Cisco CSCP-Name Resolution Server, all based on Session Initiation Protocol (SIP), which uses IP architecture in a more distributed, embedded approach.

With the Cisco CSCP, carriers can now harness the power of SIP -- a standard created by the IETF to define peer-to-peer, multimedia signaling -- to develop an infrastructure for the delivery of converged multimedia communications applications. This powerful foundation—combined with other components of the Cisco Service Exchange Solution for IMS—allows operators to provide a differentiated multimedia communication experience to subscribers with services integrating voice, video, push-to-talk (PTT), presence, geographical location, buddy lists, and others.

Cisco CSCP enables a wide range of applications, including:

• Cable multimedia communications services
• Voice-over-broadband services
• Push-to-talk services
• Presence-enabled communications
• Fixed mobile convergence
• Video communications