Online Event Cuts Costs, Increases Interaction
Challenge:
Host supplier event online to decrease costs for attendees, reduce carbon footprint, and increase dialogue.
Solutions:
Cisco WebEx Event Center
Results:
- Significant reduction in carbon emissions
- Elimination of travel and accommodation costs for delegates
- Greater and more consistent supplier understanding of Waitrose strategy
We received far more questions using WebEx, and there was much more interaction between the participants...- Matthew Frost, Head of Grocery, Waitrose